If You Think You Understand Prints, Then This Might Change Your Mind
Reasons Why You Should Acquire Custom Apparel for Your Business
The Tshirt Printing world today has changed in more ways than just one. Societal impact and image have become part and parcel of doing business. What was the in thing yesterday is old fashioned today and customizing apparels has become not only a necessity but also ideal. We are therefore going to look at the reasons as to why this is actually necessary and what impact it has on the business.
Nothing sells out the company's brand better than customized business apparels and this is the first reason that necessitates customization of business apparels. It is like a mirror that reflects you as a business to the world. It affects how your customers will relate to your business. Well customized apparels that perfectly embody your brand is a very efficient marketing tool that should not be overlooked. The employees also get to have a sense of entitlement for being the company's ambassadors.
Some Facts about the Tshirt Printing Screen
For the purpose of this article we will assume you have a screen made using the correct mesh. No, 110 (43cm) monofilament doesn't work for every job. You need to use the correct mesh count to have a good print. Although mesh count is an entire topic, for now let's assume you are doing a simple three-color print on a light shirt. I would use a 160 (61cm) to 180 (70cm) monofilament mesh with either very well made wood frames that have been purchased with the fabric already attached (prestretched) OR I would use a metal retentionable screen that I had brought to the proper tension a couple of times to get the fabric very tight. I choose the 160 to 180 because I want to lay down a little less ink since this is a multi-color job AND in doing so I will not have to flash cure between colors. In fact I can print this job wet-ink-on-wet-ink. Trust me!
I would also have used a dual-cure photo polymer emulsion as my stencil since they can be used with only a single coat on each side and they hold up well, yet reclaim easily.
Credibility of the company becomes more real in the face of potential customers when they encounter company employees donned in well designed company attires. Potential customers often feel that a company is somewhat real when they are served by company employees wearing similar apparels with the company's logo artistically printed on them. If it is attractive chances are that they are the first thing that catches the eye of the potential customers. it therefore serves as a way of promoting your organization. They are likened to dozens of walking billboards out there selling your brand.
Smart Tips For Finding Tshirt Printing
Tshirt Printing Tips: Curing Ink On Printed Shirts
Plastisol ink is a type of ink used for screen printing textiles. Plastisol inks are the most commonly used inks for printing designs on to garments, and are particularly useful for printing opaque graphics onto dark fabrics. Plastisol inks are not water-soluble. Because the ink is made up of PVC particles suspended in a plasticizing emulsion, the ink will not dry if left for extended periods of time. Plastisol inks are recommended for printing on colored fabric and on lighter fabric; plastisol is extremely opaque and can retain a bright image for many years. Plastisol inks will not dry, and need to be cured as a result. Curing the inks can be done with a flash dryer, or a belt oven. Most plastisol inks need to reach a temperature of about 330 degrees Fahrenheit before being fully cured. Plastisol tends to sit on top of the threads instead of soaking into them, giving the print a raised, plasticized texture. When printed through higher mesh counts, plastisol inks can produce a softer feel.
It is also a great way to kick start a dialogue with a total stranger. When people get attracted to your attire, they are bound to ask questions what the logo means or what the company does. This gives you the chance to be able to explain to them the nature of your business and how to acquire your goods or services. A loyal customer will also enrich you with knowledge on the business performance.
Case Study: My Experience With Custom Apparel Printing
Tshirt Printing Tips: Taping Off The Screen For Printing
Standard 2 inch masking tape will suffice for most of your taping needs on press. Screen tape is often good to use to tape off the screen so that it tolerates more solvents. Masking tape will become more difficult to remove with more exposure to inks and solvents. 2 inch screen tape will remain very easy to remove without leaving a ton of adhesive on the screen that will need to be cleaned off during the reclamation process, if that is where the screen will end up. Point being, that sometimes spending a little more on screen tape and using it wisely, (just to tape off the edges), can save you time and labor later.
The apparels also serve as uniforms for example in the case of a supermarket. This is because they make it easy for a potential customers to seek help from an employee without confusing them with fellow customers. Good service delivery is therefore optimized.
The employees get to have a sense of togetherness every time they wear the attire. This is because it makes them feel that they are one since they represent similar brand. They become like one family and easily relate with each other in or outside the business premises. In addition, their overall performance in increased.